How to Write YouTube Titles That Get More Clicks
Your video's title decides whether anyone clicks it. A great video with a weak title gets ignored, while an average video with a great title gets watched. On YouTube, the title works together with the thumbnail — the thumbnail catches the eye, and the title closes the click. The good news is that writing titles that get clicks is a skill, not a talent, and it follows clear patterns you can copy. This guide shows you the right length, five proven title formulas, how to test titles properly, and the clickbait mistakes that can hurt your channel. How Long Should a YouTube Title Be? YouTube allows titles up to 100 characters, but most of that never gets seen. On a phone, titles get cut off after about 40 to 50 characters, and on a desktop after around 60. Aim for about 60 characters in total. That is long enough to be specific and searchable, and short enough to show fully on most screens. Compare these two titles for the same video: Weak: "In this video I am going t...